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Social media is no longer just for keeping in touch with people on the other side of the world. It’s now very much recognised as a crucial business tool and powerful method of communication, no matter what sector you work in.
Enquire nowThis course is ideal for business owner who wish to harness the power of social media to increase their prospects.
These skills would also be useful for PAs, EAs, Office Managers, Marketing Assistants, Business Development Managers as well as others involved in PR, event management and promotion.
A basic knowledge of the internet and an awareness of social media would be an advantage.
Awarded 17 CPD points upon successful completion
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For further information and pricing please fill in your details below and we will get back to you as soon as we can. Or, call the team on 0161 907 6724.
The course has been designed for those who wish to learn about social media strategy for their own business or want to find work in this field.
The course is suitable for Personal Assistants, Executive Assistants, Office Managers, Marketing Assistants, Business Development Managers, as well as those involved in public relations, event management, and promotion.
Module 1 - Setting the Scene - What is social media and what are the benefits? Why use social media? What worries you and excites you? Taking a strategic approach.
Module 2 - Review - A review of how social media marketing fits into current marketing activities.
Module 3 - Aims and Audience - The reasons for using social media. Identifying social media audience groups. Understanding keywords.
Module 4 - Channel - You will explore a range of social media channels including blogs, newsletters, niche tools, videos, podcasts, forums, and the leading social platforms.
Module 5 - Content - You will think about what you are going to say on social media – choosing content or relationship marketing, content ideas, content plans, and re-using content.
Module 6 - Resources - Let’s take a look at social media policy, the risks of social media, and crisis management.
Module 7 - Measure - Ensuring a return on investment.
Module 8 - Putting it All Together - Creating a social media strategy and best practices for social media.
The course has one simple aim –– to learn how social media can be used in business for marketing purposes.
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Wherever possible our training is tailored to your needs. The cost of our training programmes depend on the course(s) you choose and varies according to duration and breadth. Rest assured we have a number of payment options available to ensure the cost of training is affordable and can be worked alongside your other financial commitments. Common ways people fund their training include: -Â
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Requesting funding from your employers needn’t be a daunting task. Many employers support and encourage their employees with their professional development and consider it a worthwhile investment to fund any training required.
What we can help with:
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There may be the opportunity to apply for funded grants that can help towards the cost of training. These include the Skills Development Scotland ITAs and the ReAct programme in Wales. All schemes will have different terms and conditions that will need to be met in order to qualify for a grant and these are managed by each individual centre.
We’d recommend you speak to a Course Advisor in your local centre to find out whether they are registered to offer any such schemes and discuss your requirements further.
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* Terms and Conditions apply. Speak to a Course Advisor for full information on the options available to you.
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This will help anyone who wants to take on the social media activities for a business. Corporate marketing departments need individuals with these skills and experience.
This course would also be useful for entrepreneurs who are looking to start their own business and would like to expand their audience or reach a new audience.
Location | Address | Region | |
Cambridge | Pitman Training Cambridge, 2nd Floor St Andrews House, 59 St Andrews Street, Cambridge | East Anglia |
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Chelmsford | Pitman Training Chelmsford, 2 St Johns Court, Moulsham Street, Chelmsford | East Anglia |
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Ipswich | Pitman Training Ipswich, 12 Northgate Street, Ipswich | East Anglia |
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Peterborough | Pitman Training Centre, Stuart House, St John’s Street, Peterborough, Cambridgeshire | East Anglia |
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Bromley | Pitman Training Bromley, 3rd Floor Chelsea House, 26 Market Square, Bromley | London |
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Central and West london | Pitman Training London Central and West, 3rd Floor, 4/4A Bloomsbury Way, Bloomsbury Square, London | London |
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Clapham | Pitman Training Clapham, 2nd Floor, Polygon House, 18-20 Bromells Road, London - Clapham, | London |
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Croydon | 2 Lansdowne Road, Croydon | London |
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Edgware | Pitman Training Edgware, Chartwell House, 292-294 Hale Lane, Edgware | London |
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Enfield | 2nd Floor Nicon House 45 Silver Street Enfield | London |
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Greenwich | Pitman Training Greenwich, 133 Creek Road, Greenwich, London, | London |
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Hounslow | Pitman Training Hounslow, 3rd Floor, B301- B302 The Vista Centre, 50 Salisbury Road, Hounslow | London |
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Stratford | Boardman House, 64 Broadway, Stratford, London | London |
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Watford | Pitman Training Watford, 171 St Albans Road, Watford, | London |
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Birmingham | Pitman Training Birmingham, Suite 16B Mclaren Building, Priory Queensway, Birmingham | Midlands |
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Leicester | Pitman Training Leicester, Suite 15, The Crescent, King Street, Leicester | Midlands |
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Nottingham | Pitman Training Nottingham, Suite 50-51 Westminster Building, Theatre Square, Nottingham | Midlands |
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Sheffield | Pitman Training, Ground Floor, The Synergy Building, Belgrave House, Bank Street, Sheffield, | Midlands |
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Halifax | Pitman Training Halifax, Office 3, The Elsie Whiteley Innovation Centre, Hopwood Lane, Halifax | North East |
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Leeds | Pitman Training Leeds, Leeds Media Centre, 21 Saville Mount, Leeds, | North East |
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Middlesbrough | Pitman Training Middlesbrough, The Princess Alice, 69 Newport Road, Middlesbrough, | North East |
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Newcastle | Pitman Training Newcastle, 2 Collingwood Street, Newcastle Upon Tyne, | North East |
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Crewe and Nantwich | Pitman Training Crewe and Nantwich, 2nd Floor, Nantwich Court, Hospital Street, Nantwich | North West |
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Liverpool | Pitman Training Liverpool, Suite G01, Ground Floor, The Cotton Exchange Buildings, Bixteth Street, Liverpool, | North West |
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Manchester | Pitman Training Manchester, 2nd Floor, Richmond House, Bloom Street, Manchester, | North West |
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Warrington | Pitman Training Warrington, Mayfield House, 84 Sankey Street, Warrington, | North West |
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Aberdeen | Pitman Training Aberdeen, 469 Union Street, Aberdeen | Scotland |
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Edinburgh | Pitman Training Edinburgh, 4 Queen Street, First Floor, Buzzer 12, Edinburgh, | Scotland |
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Glasgow | Pitman Training Glasgow 1st Floor 82 Union Street Glasgow, | Scotland |
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Brighton | Pitman Training Brighton, The Dock Hub, Wilbury Villas, Hove, | South East |
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Canterbury | Pitman Training Canterbury, 1 Beer Cart Lane, Canterbury | South East |
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Crawley | Pitman Training Crawley, No. 3 Gleneagles Court, Brighton Road, Crawley | South East |
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Dover | Pitman Training Dover, Victoria House, 1 Maison Dieu Road, Dover | South East |
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Guildford | Pitman Training Guildford, Stamford House, Woodbridge Road, Guildford | South East |
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Maidstone | 90-92 King Street, Maidstone | South East |
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Reading | Pitman Training Reading, Bowman House, 2/10 Bridge Street, Reading | South East |
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Southampton | Pitman Training Southampton, The Gallery, 1st Floor, 31 Eastgate Street, Southampton | South East |
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Southend | Pitman Training Southend on Sea Cottis house, East Suite, 1st floor, Rochford, Southend | South East |
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Bournemouth and Poole | Second Floor, Pearl Assurance House, 128 - 130 Old Christchurch Rd, | South West |
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Bristol | Pitman Training Bristol, Old Market St Phillips, Bristol | South West |
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Portsmouth | Pitman Training Portsmouth Suite 102 Portsmouth Technopole North End Portsmouth | South West |
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Taunton | Pitman Training Taunton, 50 North Street, Taunton | South West |
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Cardiff | Pitman Training Cardiff, 2nd Floor, 1-7 Castle Street, Cardiff | Wales |
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Swansea | Pitman Training Swansea, 6th Floor, Alexandra House, 1 Alexandra Road Swansea | Wales |
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Request more details or call the team on 0161 907 6724
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Social Media for Business Diploma | Diploma | Marketing | More Info Enquire now |
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We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs.
Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.
Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses.