Social Media for Business Award

We have a range of different social media courses, all of which can be studied online. In this award, you can choose any 4 from the range to allow you to build your business social media knowledge.

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Is this for you?

Pitman Training’s Social Media Award is designed for anyone interested in marketing, event organising or for PAs developing a career.

Award and Associated Qualifications

Awarded 45 CPD points upon successful completion

Start Date

Flexible

Study Type

Blended, distance learning, in centre

Training Type

award

Duration

45 hours or 2 weeks full-time study

Request your Course Factsheet

For further information and pricing please fill in your details below and we will get back to you as soon as we can. Or, call the team on 0161 907 6724.

About this award

Get social skills & master communicating online

For a career in marketing, event management, or as an Exec PA, you need to be social media savvy, or you’re going to get lost. The same goes if you’re a small business owner. Whether using social media to market your products or services, build loyalty or provide customer service advice, you need to understand the full spectrum of tools available before deciding which to use. With our Social Media for Business Diploma under your belt you’ll be able to create a strategy that’s highly tuned to your specific objectives.

Understanding the platforms

This course has been designed to ensure you feel comfortable using Twitter, Facebook, LinkedIn and Google+ by the end of it. We take the most popular social media platforms and work through these step by step. We also delve into how using video within your social media plans can boost your SEO, and we piece all the elements together to help you see how to create effective business strategies for social media engagement. Practical skills on how to use the different social platforms, combined with communication skills to ensure you share your ideas productively, come together to make a very valuable course.

The bigger picture

With the options of event management, time management, web design, illustration, and marketing essentials as electives, this awrdgives you the chance to hone your skills in other areas to become a well-rounded marketing professional - always useful for career development and for building up your CV. A Pitman Training Diploma is something employers recognise as a stamp of quality on your CV, and it can open many doors thanks to the world-class reputation of the Pitman Training brand.

Aims and Objectives

This course provides you with the basic knowledge you need across key social media platforms, as well as an overview of how SEO and video for business can help. It goes much further than just scratching the surface, always considering the business benefits of using each platform.

Working through the different modules you’ll start to feel comfortable with a number of different social media tools, and see how you could utilise these at different points within a social media strategy.

Courses Included

You choose any 4 of the below core courses: 

Facebook for Business

Learn how to use facebook to help promote and market your company. Looking at how businesses can maximise their social media presence we look at the whole spectrum of opportunities that this social media platform offers a business.

 

alternative Google+ for Business

Google+ for Business is an online course that takes the mystery out of one of the most under-utilised social media platforms. From setting up your Google+ profile, joining circles, sharing documents and publishing articles no stone is left unturned.

Social Media Strategy for Business

Social media is a crucial business tool, and powerful method of communication. This course will help you formulate the right strategy for your business to effectively market to your target audience. 

alternative LinkedIn for Business

This course is designed to bring you up to speed with using LinkedIn in a business environment. It guides you through how to get the most out of the platform, helping you to capitalise on the millions of contacts within arm’s reach.

Video for Business

This short online course walks you through the technical aspects you need to know to create professional business videos and also help to understand how this fits into the wider marketing mix.

alternative Blogging for Business

This course stages by exploring and using other people’s blogs to gain exposure, to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.

Search Engine Optimisation (SEO) for Business

This is a short online course that starts to take the mystery out of Search Engine Optimisation (SEO) so you can understand how you can use it to your advantage. 

alternative Twitter for Business

This is a short online course that takes you through the basics of how to get started on this popular social media platform enabling you to use effectively for a number of different purposes. 

Pinterest for Business

This Pinterest course will give you a great understanding on how to best utilise this visual, image-sharing platform from the point of view of a business. 

alternative Instagram for Business

The Instagram course will help you learn more about the image sharing platform and how it can help with business marketing.

Pre-Requisites

There are no pre-requisites required for this award.

Finance Options

Wherever possible our training is tailored to your needs. The cost of our training programmes depend on the course(s) you choose and varies according to duration and breadth. Rest assured we have a number of payment options available to ensure the cost of training is affordable and can be worked alongside your other financial commitments. Common ways people fund their training include: - 

 

Self-Funded: 

  • Flexible payment plans to help you spread the cost* available at many of our centres;
  • You could opt to pay upfront.

 

 

Company Funded:

Requesting funding from your employers needn’t be a daunting task. Many employers support and encourage their employees with their professional development and consider it a worthwhile investment to fund any training required.

What we can help with:

  • Providing a comprehensive training programme outlining learning outcomes
  • Tailored personnel letters
  • Communication with finance departments to arrange payment options (upfront or payment plan*).

* Terms and Conditions apply. Speak to a Course Advisor for full information on the options available to you.

 

 

Career Path

This award can help put you in the perfect position for roles such as Social Media Assistant or Social Media Manager. It's also useful for roles such as Marketing Assistant or Marketing Manager. 

Looking for prices?

Request more details or call the team on 0161 907 6724

Download a Course Factsheet Now!

Simply enter your details below to download a copy of the course details straightaway. 

Whats the difference?

We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs.

Course

Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.

Diploma

Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses.

Quick Enquiry

For further information and pricing please fill in your details below and we will get back to you as soon as we can. Or, call the team on 0161 907 6724.

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